We founded VIDA with a mission to create unique statement jewellery that will last in your collection forever. Self-expression and individuality are at the core of our brand identity. 

Inspired by contemporary culture, we are a design-led team that believes in the power of jewellery. Each individual piece is designed to empower you and make you stand out from the crowd.

We created the name VIDA as it means LIFE and our goal is to be the most desirable global jewellery brand.

VIDA is passionate about delivering distinct pieces of jewellery that reflect your individual style and encapsulate the vibrancy that LIFE & VIDA can bring you. 

 From our UK HQ, we continue to develop the brand by pushing the boundaries of creativity and staying ahead of the latest trends to create luxury jewellery with style that endures.